Hey There.

We’re creators, bringing brands to the forefront of culture and entertainment. We’re collaborators, partnering with some of the most prominent artists, athletes and personalities of the day. We’re United, a passionate family of creators with capabilities in offices that span across globe.

We’re UEG.

Our Leadership

Jarrod C. Moses

Founder, President and CEO

With decades of experience in the entertainment and sports industry, Jarrod is recognized as a pivotal figure in the branded-entertainment sector.

Following his impressive tenure as the youngest President at Grey Advertising, he created United Entertainment Group (UEG), a global entertainment, lifestyle and sports agency, as a joint venture with Hollywood powerhouse, United Talent Agency. After eight successful years, Jarrod orchestrated a partnership with the world's largest communications firm, Edelman. Now in its 16th year, UEG stands as a leading global agency, renowned for its culture-powered, award-winning campaigns for brands like Unilever, Pernod Ricard, Samsung, ASICS, PepsiCo, General Mills, AT&T, Starbucks, and The North Face.

Moses' achievements have garnered numerous industry accolades, including Emmys, Platinum Records, Cannes Lions, and Effies. Beyond his professional success, Jarrod serves as an adjunct professor of marketing at Columbia University Business School, contributes to the Board of Riverside Church's youth basketball program, and co-founded the New York Comedy Festival.

Colleen Stratton

EVP, Human Resources

Joe Ames

EVP, Entertainment

Ann Buckingham

EVP, Brand Experiences

Dina Mallin

EVP, Talent and Influencers

Patricia Murphy

EVP, Client Management

David F. Caruso

Chief Operating Officer

Harveen Singh

EVP, Finance and Operations

Adam Smith

President, Global Marketing

Si Philby

EVP, Managing Director APAC

Jenna Marrone

EVP, US Head of Client Strategy

Paul Tremain

EVP, Managing Director EMEA

Piers Hopkins

SVP, China

Alyssa Soh

Head of Influencer, APAC

Let’s make something together.