These Doritos Bags Plays the ‘ Guardian of Galaxy 2 Soundtrack
Because plain old delicious Doritos are not enough, the Frito-Lay chips brand has teamed up with Marvel’s “Guardians of the Galaxy” to promote its upcoming sequel by creating a bag of chips that plays the film’s soundtrack … on a cassette player.
The Art of the Fail: Why attention is the only currency that matters
A Burger King ad that aired last week tricked voice activated Google Home devices to read aloud the Wikipedia entry for the Whopper. Just minutes later, internet pranksters had added dubious and disgusting ingredients to the sandwich’s description.
6 Social Media Archetypes for the Modern-Day Brand Influencer
Long before there was social advertising, there were archetypes. Not archetypes of brands, per se, but archetypes of the people we all admire and aspire to be. Those archetypes have shifted over time, from heroes of lore to sponsors of brands. But which heroes fight best for which brands is still an ever-evolving story even for the most socially savvy marketer.
Ken Bone Gets a Second Shot at his 15 Minutes by Telling Americans to Vote in this Izod Ad
Ken Bone, America’s favorite mustached-man-turned-meme of the 2016 presidential campaign, has teamed up with the very brand that made him famous in the first place—Izod.
The Belleville, Ill., resident became an internet celebrity this month after he asked a question of Hillary Clinton and Donald Trump at their debate in St. Louis while wearing a bright red half-zip Izod sweater.
Trump Campaigns On, As Billy Bush Said To Be Negotiating Exit From NBC
Billy Bush is negotiating his departure from NBC’s Today, a unit of Comcast’s (CMCSA) NBCUniversal, according to reports by The Hollywood Reporter, and The Wall Street Journal. Bush, 44, who joined Today as an anchor in August could leave the show as early as this week, the publications reported.